Stout Bloody Mary featuring Tito’s Vodka accents innovative drink menu
Dallas, TX (RestaurantNews.com) Bennigan’s added some zing to its array of innovative specialty drinks with the recent introduction of the Stout Bloody Mary – a one-of-a-kind concoction featuring Tito’s Vodka, Finest Call Loaded Bloody Mary Mix and Monin Habanero Lime syrup topped with GUINNESS dry stout.
The new addition to Bennigan’s drink menu, which is uniquely displayed on bottles at every table and bar, is the latest step in the chain’s top-to-bottom reinvention. Bennigan’s focus on innovative chef-driven food and specialty drinks and commitment to providing memorable dining experiences to “every guest, every meal, every day” is already revolutionizing the casual dining segment across North America.
Bennigan’s drink menu was recently streamlined and modernized to feature 14 signature beverages boasting unique flavor profiles and exciting new experiences. In addition to the beverages, the upgraded drink service incorporates interactive garnish presentations and a table-side shaker program.
“Anyone that enjoys a good Bloody Mary is going to love this drink,” said Bennigan’s President & CEO Paul Mangiamele. “This is also the perfect time to try it while we’re running our ‘Wall of Heroes’ campaign. Come enjoy a refreshing drink, write a message to your true American hero and we’ll make a contribution to support wounded warriors.”
Bennigan’s Wall of Heroes honors the millions of brave men and women of the United States Armed Forces. The campaign, which kicked off on Memorial Day and runs through September 8th, is generating donations to the Coalition to Salute America’s Heroes, a leading not-for-profit organization dedicated to rebuilding the lives of severely wounded veterans of the War on Terror.
Guests are invited to purchase a drink in honor of anyone that is currently serving or has served in the U.S. Armed Forces. They are then asked to write a message on a Wall of Heroes notecard supplied by their server, take a photo of the drink and the message, hashtag the photo with #WallofHeroes and upload it to Twitter or Instagram. Guests may also email the photo to firstname.lastname@example.org.
For every #WallofHeroes photo uploaded, Bennigan’s is donating $1.00 to the Coalition to Salute America’s Heroes. For more information, visit www.WallofHeroes.org.
To find your nearest Bennigan’s, and to view its entire menu of delicious food and drinks, visit www.bennigans.com.
Bennigan’s is a high-energy neighborhood restaurant and tavern that is redefining casual dining. With chef-driven food, innovative drinks and warm, friendly Irish Hospitality, this Legendary brand delivers memorable dining experiences to every guest, every meal, every day. Every member of the team “bleeds green” and demonstrates a 25/8 focus to support its franchise community. The company’s revolutionary comeback has introduced a new generation of Bennigan’s that reflects the brand’s history and pays respect to its rich heritage. Bennigan’s focus on reinvention, flexible prototypes, innovative food, Legendary service and other sales-generating initiatives has resulted in explosive growth both domestically and internationally.
Now nearly a 100-unit company, Bennigan’s experienced extensive domestic and international expansion in 2012, ending the year with three openings in December alone. Bennigan’s Franchising Company plans to continue its growth momentum and has agreements to develop more than 30 new restaurants in the next few years in New Jersey, Virginia, Texas, Arkansas, Minnesota, Florida, Tennessee and Michigan, and international openings slated for Dubai, Mexico, Central America, Cyprus and Korea at US Army Base, Camp Humphreys.
For more information, visit www.bennigans.com or call 855-GOT-BENN.