Leading nutrition marketing firm to help restaurants gain competitive edge in nutrition/wellness-focused environment
San Diego, CA (RestaurantNews.com) Restaurant nutrition consulting and marketing firm and National Restaurant Association (NRA) partner HEALTHY DINING will be exhibiting at the annual NRA Show, May 5-8, 2012, at Booth #7275, at McCormick Place in Chicago. The California-based company will showcase its comprehensive and exclusive suite of nutrition services, including: nutrient analysis, allergen/gluten identification, recipe consultation, and nutrition-related marketing, as well as its premier restaurant search engine HealthyDiningFinder.com, to operators looking to boost their competitive edge and prosper in this health-and-wellness focused environment.
Restaurants throughout the nation — fast food to fine dining, large chains to independents — are finding the HEALTHY DINING Program to be an unparalleled strategy for capitalizing on one of the hottest consumer trends – growing customer demand for healthier menu choices and accurate nutrition information. Tens of thousands of restaurant locations nationwide participate in the HEALTHY DINING Program and are reaping the rewards by attracting new and loyal customers, gaining visibility for promoting healthy eating, and offering a high-quality customer service program to meet the nutrition needs of their health-conscious guests.
During the four-day, international foodservice marketplace, Show attendees can have full access to HEALTHY DINING’s team of nutrition specialists and on-site registered dietitian, who will be available to:
- outline the multi-faceted HEALTHY DINING Program, including its NRA-partnering Kids LiveWell Program;
- walk through demonstrations of its unique restaurant nutrition search engine, HealthyDiningFinder.com;
- offer FREE menu consultations;
- reveal the essential resources their business needs to succeed in the ever-evolving and growing health-focused environment; and
- share with foodservice operators and key decision makers why their business cannot afford to not participate in HEALTHY DINING.
Additionally, HEALTHY DINING will offer foodservice operators during the NRA Show only a special promotion/giveaway: a chance to win one year of FREE HEALTHY DINING nutrition services, including nutrient analysis of four menu items, posting of their HEALTHY DINING-approved menu choices on HealthyDiningFinder.com, and full access to the many marketing and PR opportunities available to participating HEALTHY DINING restaurants. To enter to win, stop by HEALTHY DINING’s Booth #7275 in the North Hall of McCormick Place.
About HEALTHY DINING:
Since 1990, HEALTHY DINING’s culinary nutrition experts have been guiding and inspiring chefs and restaurateurs to create and serve a selection of HEALTHY DINING menu options. A leader in restaurant nutrition, the company works with hundreds of restaurants and has analyzed thousands of menu items for nutrient content. In collaboration with the National Restaurant Association, HEALTHY DINING leads the largest-ever restaurant industry nutrition initiative. Through HealthyDiningFinder.com, the only resource of its kind, Americans can find dietitian-approved, HEALTHY DINING menu options and view corresponding nutrient information (calories, fat, etc.) for restaurants that span fast food to fine dining, coast to coast. The site is promoted to the growing segment of health- and weight-conscious consumers through employers, health organizations, health insurance companies, weight control programs, fitness centers, the media, and much more. The Centers for Disease Control and Prevention (CDC) provided partial funding for the development of the initiative.
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