Popular Asian stir-fry chain seeking best bowl combinations; winners receive free meals for a year
Dallas, TX (RestaurantNews.com) Genghis Grill is urging its fans to showcase their culinary creativity by sharing their favorite personal bowl concoction from America’s premier build-your-own stir-fry concept.
Genghis Grill announced today the start of its Build Your Own Bowl Video Contest, which will reward three contestants with free Genghis Grill for a year in recognition of their original creations. Out of these, one grand champion will have his or her personalized bowl featured on Genghis Grill’s menu as a Chef-Made Bowl for six weeks.
“Our build-your-own-bowl concept has always allowed our fans to choose their dining destiny by customizing their stir-fry meal with their favorite ingredients,” said Jax Sperling, Director of Culinary R&D for Genghis Grill. “But many of our fans prefer our chef-made signature bowls, which offer expertly crafted combinations. Now we’re inviting all Genghis Grill aficionados to play master chef by sharing their own signature recipes with the rest of us. I can’t wait to see what they come up with!”
Submissions are being accepted now through Nov. 16. Videos may be no longer than five minutes and can be submitted through Genghis Grill’s Facebook page. Voting will take place Nov. 20-30, and the grand prizewinner will be announced on Dec. 1.
The Chef-Made Bowl (which will be named by its creator) will be available at all Genghis Grill locations between Dec. 15 and Jan. 26. More information about the BYOB contest can be found on Facebook and at BYOBrules.GenghisGrill.com.
About Genghis Grill
Genghis Grill, the premier build-your-own stir-fry chain in the United States, is well known for its fresh, hot and healthy food, and for its style of fun service. Fans head over to the Fresh Market Bar where they are greeted with an array of more than 80 delicious, fresh ingredients from which they can build their own bowl. They then hand their bowl to our grill masters who cook their creation to perfection on a large, sizzling, circular grill. Currently, there are 105 locations in 23 states nationwide. For more information about Genghis Grill, visit genghisgrill.com.
Contact:
Ladd Biro
Champion Management
972-930-9933
lbiro@championmgt.com
www.championmgt.com
