Eddie V’s Primed for Dallas Entry This Spring

Eddie V’s Restaurants, Inc. owners and longtime friends Guy Villavaso and Larry Foles have announced that they will open their Dallas Eddie V’s Prime Seafood this April in what they consider an ideal location at Avondale and Oak Lawn in near North Dallas. The Dallas Eddie V’s will begin taking reservations for their first evening, April 19, 2010, in early April.  They’ll also begin booking special events at that time.

When planning expansion within Texas, the team saw Dallas as a wonderful opportunity for Eddie V’s.

“Since Eddie V’s inception in Austin in early 2000, many Dallas visitors inquired if we were ever coming to Dallas,” said Mr. Villavaso. “It was never so much if we were coming to Dallas as when.”          

Mr. Foles reinforced their enthusiasm.

“We love Dallas, and we had been waiting for the right time and right location,” said Mr. Foles, a native Texan and Austin resident. “And we feel we found it. Eddie V’s will be an ideal addition to the business, social, and cultural blend thatis Dallas, Texas.”

Located at 4023 Oak Lawn just at the southern edge of Highland Park, the space is tucked into the southwest corner of the Equinox Fitness Club complex. Eddie V’s leadership collaborated closely with Equinox for the past two years to finally bring the restaurant to fruition.

“Equinox has been a great partner and is very supportive of our efforts,” said Mr. Villavaso.

The Dallas opening follows a number of Texas city successes of late. Already, the Eddie V’s owners have received strong followings in Austin, Fort Worth, and Houston.

“We’ve been humbled and gratified by the incredible support we’ve received for our Texas restaurant locations,” said President and General Partner Jim VanDercook.  “Following Eddie V’s Fort Worth’s great success, enduring accolades, impressive sales and positive response over the last year, we’re optimistic and excited about the future of Eddie V’s in Dallas.”

Eddie V’s sees this as an opportunity to develop and sustain a close relationship among all their restaurants, ensuring that Eddie V’s guests enjoy the same level of food, service, and hospitality everywhere, according to the company.

Mr. Villavaso and Mr. Foles and their entire team strive for a world class experience for all five senses. The company’s longtime associates DPA Architects, Inc., worked closely with the owners to collaborate on a finished product that would be stylish and energetic yet comfortable and approachable.

The Dallas Eddie V’s Prime Seafood experience begins when valet parkers greet guests before they enter wooden doors that lead to the refined interiors that set the stage for experiencing Eddie V’s award-winning menu.  The menu will feature selections from the Atlantic and Pacific, all flown in daily, as well as the finest, specialty-aged Midwestern USDA Prime center cut beef—all served with the Eddie V’s signature warm, genuine hospitality that borders on fanaticism.  A distinctive wine list complements Eddie V’s exceptional cuisine.  Nightly live music in the signature V-Lounge is paired with a raw bar and drink specials to tantalize ear drums and taste buds every day of the week beginning with a 4:00 p.m. Happy Hour.

At the helm of Eddie V’s Dallas are General Manager Mario Vega and Head Chef Brad Albers. They will oversee the 300-seat restaurant that includes multiple public rooms, a private dining room and the V-Lounge, all just minutes from downtown Dallas, Highland Park Village, and the Oak Lawn, Turtle Creek and Uptown areas.  The private dining room seats 50 and can open to the V-Lounge through an artful stacked glass system. Artistic glass accents with cove and accent lighting are highlighted throughout the restaurant. A commissioned painting by Austin artist Pablo Taboada will be featured in the V Lounge and custom lighting, mixed wood finishes and natural tone tile walls will round out the décor of the Eddie V’s Oak Lawn restaurant.

Founded in 2000, Eddie V’s Restaurants, Inc. is a privately held, mid-sized entrepreneurial restaurant group representing three distinctive, casually elegant concepts: Eddie V’s Prime Seafood, Wildfish Seafood Grille, and The Roaring Fork. Co-founders Larry Foles and Guy Villavaso combined their 30 years of restauranteurship experience and their admiration for great American seafood restaurants to develop Eddie V’s Prime Seafood and Wildfish Seafood Grille. With the development of The Roaring Fork they set out to capture the spirit of bold American West cooking. This company operates their highly profitable restaurants in Arizona, California, and Texas.

For more information about the Dallas Eddie V’s Prime Seafood, please visit www.eddiev.com. “Follow” Eddie V’s on Twitter @EddieVsDallas and become a fan on our Facebook page at www.facebook.com/EddieVsDallas.

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