Fazoli’s, which has been setting a new milestone for sales and profits in recent months, is announcing commitments for seven new restaurants to be opened by three new franchisees, underscoring the brand’s revitalization.
The newest franchisees are Par Mar Stores in West Virginia and Ohio, TeCaSe of Murray, Ky. and CCreations of New Whiteland, Ind.
The first Fazoli’s unit in a travel plaza is set to open around the beginning of 2012 in a strategic partnership with Par Mar Stores, a division of Par Mar Oil Co. That 1,500-square foot unit will offer seating as well as carryout and drive-thru services. It is under construction in Fairmont, W.Va.
Par Mar has a three-unit development agreement with Fazoli’s and is planning to open the remaining two in 2012 and 2013. It is exploring additional development of smaller Fazoli’s units in more of its 50 locations, said Sandra Morgenstern, Par Mar president and chief operating officer.
Fazoli’s product line offers something new and different to the small college town of Murray, Ky., said Terry S. Parker-Bell, principal of TeCaSe. “Now there are limited choices of mostly pizza and burgers,” she noted. Her unit will be freestanding with a drive-thru.
The third new agreement is for three units in greater Indianapolis, signed by Chintu Patel and his wife Jigna of CCreations, LLC.
“The adding of three new franchisees to the Fazoli’s system is just another signal of the re-emergence of this great brand,” said Carl T. Howard, president and chief executive officer. “Not only does it show that the Fazoli’s is relevant again but that sophisticated entrepreneurs truly recognize that Fazoli’s is a great business investment.”
Howard is speaking on a panel about successful turnarounds at the Restaurant Finance Development Conference November 9 in Las Vegas. Under his leadership, Fazoli’s has been repositioned and has experienced comparable store sales growth averaging more than three percent for the last 15 months. Some units are reporting increases as high as 20 percent.
“These agreements are just the first of several we expect to announce in the coming months,” said James Franks, vice president of Franchising.