Hooters Enters into Baltic States with Three Locations
Darius Songaila and Robertas Javtokas to open Hooters locations in Lithuania, Estonia and Latvia
Atlanta, GA (RestaurantNews.com) Hooters of America, LLC, today announced new franchise partner, Hooters Baltics, UAB, has plans to develop the first-ever Hooters locations in the Baltic states as part of a three location development agreement.
Hooters Baltics partners Darius Songaila and Robertas Javtokas, both former Lithuanian national team and EuroLeague high-impact basketball players who have played at the highest level for over 20 years throughout Europe and the United States, will be bringing Hooters to the Baltic States for the first time in 2017. Gintare Songaile, wife of Darius, serves as general manager and marketing for the group.
“Our passion for the game extends beyond the basketball court. Bringing Hooters to the people of the Baltic states, filled with people just as passionate about basketball as we are, will open up a whole new sports-viewing opportunity,” said Darius Songaila, partner of Hooters Baltics. “We are committed to bringing sports, great food and world-famous Hooters Girl hospitality to the Baltic states.”
The first of the three locations is slated to open in Vilnius, Lithuania in 2017, with openings in Estonia and Latvia to follow.
“As an internationally recognized brand, Hooters truly values our relationships with partners like Hooters Baltics. Songaila and Javtokas embody the spirit of teamwork that we look for in our partners and we know they are the perfect duo to bring world-famous Hooters chicken wings and hospitality to the Baltic states for the first time,” said Mark Whittle, chief development officer, Hooters of America. “This entrance into three new countries is part of Hooters international growth and expansion, with more than 135 commitments for future development from franchisees throughout the world.”
The new locations will incorporate the latest design features that deliver the familiar, fun-loving persona of the Hooters brand along with contemporary elements that combine to deliver a one-of-a-kind guest experience.
Hooters continues its acceleration of restaurant openings and is actively seeking qualified franchise partners to open new locations in select markets across the U.S. and around the globe. For more information about becoming a Hooters franchisee, visit hooters.com/franchising.
About Hooters Baltics, UAB
Hooters Baltics, UAB is based in Lithuania and is committed to bringing sports, great food and Hooters Girl hospitality to the Baltic states. Partners Darius Songaila and Robertas Javtokas are both former Lithuanian national team and EuroLeague high-impact basketball players who have played at the highest level for over 20 years throughout Europe and the United States.
About Hooters of America, LLC
Hooters of America, LLC, is the franchisor and operator of more than 425 Hooters restaurants in 42 states and 26 countries. Known for its world famous Hooters Style chicken wings, the first Hooters opened its doors in 1983 in Clearwater, Florida. Expectations were so modest at the time that the simple fact the doors opened was deemed worthy of a toast. Since then millions have been liberated from the ordinary at Hooters while enjoying great food, fun and one-of-a-kind hospitality that can only be served up by the Hooters Girls. For more information about Hooters visit www.Hooters.com or follow us at www.Twitter.com/Hooters, www.Facebook.com/Hooters, www.Instagram.com/Hooters or on Snapchat at “hootersLIVE.”