Veteran Smoothie & Superfruit Bowl Chain is Top Brand in Category to Offer Raw Juice
Irvine, CA (RestaurantNews.com) Juice It Up!, one of the nation’s leading handcrafted smoothie, raw juice, and superfruit bowl chains, was recently ranked #3 in the smoothie and juice category in Entrepreneur magazine’s 2018 Top Food Franchises list. This list recognizes the top 200 food-based companies, ranked within their respective categories, (such as Asian Food, Full-Service Restaurants and Sandwiches) based on data submitted for Entrepreneur’s Franchise 500® ranking.
“It’s been an exciting year for Juice It Up! with our new ownership announcement in February, and most recently our new menu refresh, so we couldn’t be more excited to add this new accolade to our growing list of achievements,” said Chris Braun, Juice It Up!’s new president and CEO. “As our sales continue to rise and franchise interest in new and existing territories grows, we’re confident that Juice It Up! will continue to be ranked among the best, as a premiere franchising opportunity. This recognition proves that, as we’ve been ranked among some fierce competitors and it validates the efforts being made by our new leadership team to keep Juice It Up! top of mind in the growing smoothie, raw juice bar and superfruit bowl category.”
This prestigious ranking comes on the heels of Juice It Up!’s complete menu overhaul, as well as the brand’s acquisition by SJB Brands, Inc. in February 2018. Under the new leadership, the team’s principal objective is to pursue initiatives that are designed around innovation, growing average store sales and expanding the company’s franchise base to build on the success of the 23-year-old brand. Juice It Up! currently has more than 100 locations open and in development across the nation. With a heavy focus on ingredient transparency and thoughtful nutrition, every new and existing menu item has been designed by Juice It Up!’s full-time product development and food scientist, and all-around health guru, Noah Burgess, to be both delicious and functional, while also meeting the nutritional wants and needs of customers at every level of health.
“Food franchises can be some of the most challenging to run, but they can also be some of the most rewarding,” says Jason Feifer, Entrepreneur’s editor-in-chief. “Our Top Food Franchises list shines a light on some of the best opportunities in this highly competitive industry.”
Entrepreneur’s 2018 Top Food Franchises rankings were determined using the company’s Franchise 500 formula, which is a comprehensive evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability. Juice It Up!’s position on the list shows its ability to compete in the highly competitive food-based franchise marketplace.
To view Juice It Up! and the other Top Food Franchises, pick up the June issue of Entrepreneur, available now on newsstands. For more details about the company’s financial picture and franchisee support, visit the company’s comprehensive franchise website, www.juiceitupfranchise.com.
About Juice It Up!
Juice It Up! is a leading handcrafted smoothie, raw juice, and superfruit bowl franchise. Founded in 1995, the Irvine, California-based lifestyle brand is focused on providing its guests with a variety of great-tasting, better-for-you food and drink choices designed with personal wellness in mind. With over 100 locations open or under development across California, Florida, New Mexico, Oregon, and Texas, the privately-owned company is showcasing a new restaurant design, a heavier focus on healthy smoothies and bowls, the growing demand for raw and cold pressed juice options, and a menu refresh that reflects the brand’s active personality and motto to “Live Life Juiced!” An established lifestyle brand with unparalleled experience in the raw juice bar industry, Juice It Up! has been included in Fast Casual’s 2017 Top 100 Movers & Shakers List, Franchise Times’ 2017 Top 200+ Franchise Chains, named a 2018 “Best for Vets” Franchise by Military Times, ranked “Top 3” Smoothies/Juices franchises in Entrepreneur Magazine’s 2018 Annual Franchise 500® List, and named one of Entrepreneur Magazine’s 2017 Best Food Franchises and Top Franchises for Veterans. For more information about becoming a Juice It Up! franchise partner, visit www.juiceitupfranchise.com.
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