Panera Is First National Chain to Post Calorie Counts
Panera Bread announced Wednesday that it will become the first national restaurant chain to voluntarily post the calorie information for its menu items at all 585 of its company-owned locations.
The decision comes as an increasing number of counties and states across the US are requiring chains with a certain number of locations to post the information, mirroring a 2008 New York City law.
But prominently displaying this information at the soup and salad joint could be an eye-opening experience for some diners, as it has maintained a healthy halo despite a number of not-so-healthy offerings.
The fast-casual chain’s Chicken Bacon Dijon Panini, for example, has 850 calories, and its Frontega Chicken Panini 860 calories.
Scott Davis, Panera’s chief concept officer, said posting the information at stores operated in areas where it is mandated has had no impact on the company’s sales. Instead, people shifted their orders to healthier picks, with many selecting the company’s You Pick Two option, which offers smaller portion sizes.
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