Quiznos activates strategy to bounce back
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Quiznos used to be everyone’s new favorite sub shop — that kept going out of business.
At least two Quiznos in Columbus have closed in the past year. It isn’t happening just here. About 1,000 Quiznos nationwide closed between 2007 and 2009. After a rocky couple of years, Quiznos is trying to reboot, using a combination of new programs and incentives.
“We’re trying to meet customer need where it exists today, by reopening places that have closed and opening new restaurants in high-traffic areas,” said company spokeswoman Ellen Kramer. “We’re looking now while the economy is stretched, because there are great opportunities in real estate.”
Quiznos has 79 locations in Ohio, and 15 are in central Ohio. The company has said it plans to reopen at least six in central Ohio as part of the first wave of plans to reclaim its former glory. Across North America, about 4,000 Quiznos are open, down from about 4,600 in 2007 and up from 3,700 in 2009.
