El Fenix Celebrates a Century of Tex-Mex with Epic 100th Anniversary Party

$1 cheese enchiladas, mariachi band, giveaways and more Sept. 13 Dallas, TX  (RestaurantNews.com)  Very few restaurant concepts have the staying power to celebrate even a decade of service. This September, Dallas’ own El Fenix Mexican Restaurant is turning 100! To…
El Fenix Celebrates 100th Anniversary with Beach Vacation Giveaway

Enter to win the ‘El Fenix Beach Giveaway’ through Sept. 13 Dallas, TX  (RestaurantNews.com)  El Fenix Mexican Restaurant has been pulling out all the stops for its 100th anniversary and now the originator of Tex-Mex cuisine is sending one lucky…
Kids (and Parents) Win with El Fenix’s Back-to-School Special

Kids Eat Free through Aug. 19 Dallas, TX  (RestaurantNews.com)  El Fenix – the originator of Tex-Mex cuisine – is giving parents the perfect reason to enjoy a meal with the niños before they go back to school. Beginning Wednesday, Aug.…
Firebird Restaurant Group Celebrates 10 Years of Culinary Leadership

Dallas, TX  (RestaurantNews.com)  On May 28, Firebird Restaurant Group, LLC, the parent company for iconic brands El Fenix Mexican Restaurant and Snuffer’s Restaurant & Bar, will celebrate 10 years of serving its signature menu items to communities across North Texas.…
Kids Eat For $1.99 Every Tuesday At El Fenix

All kids meals plus a free mini sopapilla at all 22 locations beginning May 1 Dallas, TX  (RestaurantNews.com)  El Fenix – the originator of Tex-Mex cuisine – is giving parents the perfect excuse to get out of the house and…
El Fenix Celebrates a Century of Tex-Mex

Dallas-based brand – the longest-running Mexican restaurant chain in the U.S. – turns 100 this year Dallas, TX  (RestaurantNews.com)  Very few restaurant concepts have the staying power to celebrate even a decade of service and this year, El Fenix Mexican…
Mix and Match Authentic Bratwursts At Snuffer’s

Mix and match authentic mini bratwursts available throughout January Dallas, TX  (RestaurantNews.com)  Snuffer’s Restaurant & Bar is celebrating the New Year with new mix and match mini bratwursts. Beginning Jan. 1, guests will have the opportunity to indulge in authentic…
Brian Livingston Returns To Firebird As CFO

Former CFO resumes leadership role Dallas, TX  (RestaurantNews.com)  Firebird Restaurant Group, LLC, announced today the return of Brian Livingston as Chief Financial Officer.  Livingston served as CFO for Firebird and affiliates including El Fenix Mexican Restaurants from 2010 to 2014.…
El Fenix Salutes All Military Personnel With Free Meal On Veterans Day

All active-duty and retired military personnel eat free from special veterans menu Nov. 11 Dallas, TX  (RestaurantNews.com)  With all four of Founder Mike Martinez’s sons having served in World War II, El Fenix understands the sacrifices made by veterans of…
Firebird Promotes Tim Schroder to Senior Vice President

Restaurant industry veteran to play pivotal role in company’s continued growth Dallas, TX  (RestaurantNews.com)  Firebird Restaurant Group, LLC, announced today the promotion of Tim Schroder to Senior Vice President of Operations Services. “Tim has been an invaluable member of our…
Dakburger Is Back In Snuffer’s All-Star Lineup For Second Year

Following strong offseason, fan-favorite burger in peak shape heading into the fall season Dallas, TX  (RestaurantNews.com)  Anyone thinking the Dakburger is headed for a “sophomore slump” as it enters the fall season just hasn’t been paying attention. Not only has…
Firebird Restaurant Group Acquires Village Burger Bar

Neighborhood-centric burger concept joins portfolio with Snuffer’s, El Fenix, Meso Maya, Taqueria La Ventana and Tortaco Dallas, TX  (RestaurantNews.com)  The owner of Snuffer’s Restaurant & Bar is taking another bite of the Dallas burger landscape. Mike Karns, CEO of Firebird…
Experience Something Sweet For Valentine’s Day at El Fenix

FREE heart-shaped sopapillas set for Feb. 14, Lover’s Special all week Dallas, TX  (RestaurantNews.com)  When you live in Texas, it’s always a good time for Tex-Mex cuisine. Valentine’s Day is no exception! El Fenix Mexican Restaurant is celebrating the sweetest…
Dakburger Named to Snuffer’s All-Pro Burger of the Month Lineup

‘Burger of the Future’ gains mythical status, could anchor menu for next decade Dallas, TX  (RestaurantNews.com)  Snuffer’s Restaurant & Bar rolled out its all-new Dakburger two months ago, and to everyone’s surprise and delight, it’s a winner! And beginning Thursday, Snuffer’s…
Snuffer’s to Serve Free Burgers on Veterans Day

All active-duty and retired service members invited to enjoy free meal Nov. 11 Dallas, TX  (RestaurantNews.com)  To honor and salute veterans of the U.S. Armed Forces, Snuffer’s Restaurant & Bar is inviting these brave men and women in for a…
El Fenix Salutes America’s Finest on Veterans Day

Active-duty and retired service members dine for free on Nov. 11 Dallas, TX  (RestaurantNews.com)  For nearly 100 years, El Fenix has proudly served the men and women of the U.S. Armed Forces. The connection goes even deeper than food, as…
Snuffer’s Burger of the Month Scares Up a Frightful Delight

Ghost Pepper Cheeseburger to haunt menu beginning Oct. 1 Dallas, TX  (RestaurantNews.com)  Halloween lurks just around the corner, so Snuffer’s Restaurant & Bar is conjuring up the spirits with its latest Burger of the Month. Beginning Saturday, Oct. 1, guests…
Celebrate National Taco Day at El Fenix

Tasty Taco Plate special and ‘Vacation to Paradise’ sweepstakes begin Oct. 4 Dallas, TX  (RestaurantNews.com)  National Taco Day comes around just once every year, so you know the originator of Tex-Mex cuisine – El Fenix Mexican Restaurant – is planning…
Snuffer’s Launches ‘Create Your Own Burger’ Contest

Legendary burger restaurant to accept submissions beginning Oct. 3 Dallas, TX  (RestaurantNews.com)  Think you’ve got the best burger recipe in town? If so, Snuffer’s Restaurant & Bar has the contest for you. Whether your “perfect” burger features outlandish ingredients like…
Restaurant Chain Growth Report 09/13/16

RestaurantData.com has released its latest Restaurant Chain Growth Report. Growing Concepts of Multi Unit Operators Concepts that have grown by at least 5% (if less than 50 units). Dallas, TX-based FIREBIRD RESTAURANT GROUP (founded 1918) has increased by 1 unit for…
Snuffer’s Goes to Backup Plan, Promotes Dakburger to Starting Lineup

‘Burger of the Future’ rolls out earlier than planned, beginning Sept. 11 Dallas, TX  (RestaurantNews.com)  Snuffer’s Restaurant & Bar is calling an audible and rolling out a fresh, exciting new burger much earlier than expected. On Sunday, Sept. 11, the legendary…
Firebird Restaurant Group Announces Promotions, New Hires

Dallas, TX  (RestaurantNews.com)  Firebird Restaurant Group announced today two promotions and a pair of new hires as it prepares for further expansion of its popular dining concepts and other new ventures. Tim Schroder has been promoted to Vice President of…
Hatch Chile Burgers & Fries Spice Up Snuffer’s Menu in August

Latest ‘Burger of the Month’ joined by Hatch Chile Cheese Fries beginning Aug. 1 Dallas, TX  (RestaurantNews.com)  Hatch chile season comes around just once a year, and Snuffer’s Restaurant & Bar is doubling down on the pepperific occasion. On Monday, Aug.…
El Fenix Celebrates Independence with Free Star-Shaped Sopapillas

Seasonal favorites available July 4th Weekend at all North Texas restaurants Dallas, TX  (RestaurantNews.com)  Patriotism runs deep at El Fenix, the legendary restaurant that introduced Tex-Mex cuisine to Americans nearly 100 years ago. And this 4th of July, the red,…
Snuffer’s Rolls Out Specials for 38th Anniversary

Celebration includes $1 drafts and Happy-Tizers all day June 28 Dallas, TX  (RestaurantNews.com)  Daisy Dukes, 8-tracks and disco music… So much has changed since the 1970s, but one thing remains the same – Snuffer’s Restaurant & Bar still serves up…
Snuffer’s Brings Legendary Burgers and Cheddar Fries to Richardson

New Richardson location prepares for June 13 grand opening Richardson, TX  (RestaurantNews.com)  Richardson locals can mark their calendars for the arrival of Snuffer’s legendary burgers and famous Cheddar Fries. Snuffer’s Restaurant & Bar is putting the finishing touches on its…
Snuffer’s Celebrates Summer with the One-of-a-Kind Dr Pepper Burger

Specialty burger of the month debuts June 1 Dallas, TX  (RestaurantNews.com)  Snuffer’s Restaurant & Bar is celebrating the transition into summer with a match made in Texas. Back by popular demand, Snuffer’s kitchens will be sizzling throughout June with the Dr…
El Fenix Celebrates Summer with Shrimp & Brisket Dishes

Whether Surf or Turf is your preference, options abound this summer at all 22 locations Dallas, TX  (RestaurantNews.com)  It’s the ultimate faceoff: Shrimp vs. Brisket. Surf vs. Turf. And unlike some of the choices we’ll have to make this year,…