John Maguire has a plan to save Friendly’s

One afternoon in summer 2012, the new CEO of Friendly’s Ice Cream, John Maguire, got a call from the company’s longtime public relations chief, Maura Tobias. The Today show was going to do a story, Tobias said, and it wasn’t…

In just the past few years the Friendly’s food chain has run through several chief executives, gone in and out of bankruptcy, closed more than 100 stores, and still struggled with its dated concept of family dining. So when the…

St. Louis, MO  (RestaurantNews.com)  Panera Bread Company (NASDAQ: PNRA) announced today that John Maguire has resigned as Executive Vice President and Chief Operating Officer effective May 31, 2012 to become the Chief Executive Officer of Friendly’s Ice Cream LLC. The…

Wilbraham, MA  (RestaurantNews.com)  This Saturday, January 21, Friendly’s Ice Cream, LLC will offer customers free Fribbles®—its most iconic drink – as a way to say “thank you” for 76 years of support and loyalty. This, after the company announced its…