The Robeks Remodel with CEO Steve Davidson

Robeks CEO Steve Davidson talks about the chain’s new design, aimed at making stores more convenient and accessible to customers and more efficient and profitable for franchisees.

With 200 locations open or in development, Robeks Fresh Juices and Smoothies Franchise has established itself as the premium brand in the smoothie industry by paying as much attention to nutrition as taste, and committing itself to providing meals and snacks that not only taste good, they are good. Menu items feature farm-fresh ingredients — naturally ripened fruits and vegetables that retain nutrients and live enzymes and natural flavor. They are always handcrafted and made to order while the customer watches.