White Castle Beats Out the Big Three Hamburger Chains in a National Survey
White Castle tops other fast-food hamburgers in a newly released Consumer Reports national survey. According to the rankings, customers craved the taste of White Castle’s Original Sliders ?more than Wendy’s, Burger King and McDonald’s hamburgers.
Customers also chose White Castle’s menu as a better value over those same fast-food restaurants.
“It’s impressive to see White Castle ranked higher than some of the much larger quick service restaurants,” said Jamie Richardson, vice president at White Castle. “We feel honored that our customers think so highly of our food and find our menu a good value for the entire family. As a family-owned company, White Castle has strived to always satisfy the cravings of our customers.”
Overall scores in the Consumer Reports survey were based on food quality, value, staff and speed of service. White Castle scored a 78, putting it in the “very well satisfied” category.
The Consumers Report survey ratings are based on responses from 36,733 magazine subscribers. The ratings come from over 98,000 dining experiences during April 2009 to June 2010. The survey appeared in the August 2011 edition of Consumer Reports magazine.
The White Castle chain of restaurants is celebrating its 90th birthday with special events throughout 2011, as the company looks forward to another 90 years of creating even more extraordinary moments.