Popular quick-service restaurant introduces new features in its mobile app for rewards members
Coming in March, the popular quick-service restaurant is releasing a NEW loyalty feature on the Taco John’s Mobile App that introduces interactive Challenges for its Bigger Bolder Rewards members. This fun, guest-facing program is tailored to purchase behaviors and craveable preferences with a chance to win their favorite menu items, creating unique and entertaining experiences for every Taco John’s fan.
“Challenges is an engaging way for our Rewards Members to earn more of what they love, faster than ever before,” said Taco John’s Director of Digital Engagement Korey Love Taylor. “They can see their visits in the mobile app and receive rewards tailored to their preferences while the program provides alerts on how to win big! We are constantly looking to improve the guest and Bigger Bolder Rewards member experience in our app, and Challenges is set to do just that. We can’t wait to personalize the experience of our members and connect with them, one-on-one.”
With its fusion of distinctive flavors and bold south-of-the-border spices, the Taco John’s menu offers several signature items, including Meat & Potato Burritos, Stuffed Grilled Tacos, Potato Olés® and craveworthy Fried Chicken Tacos. Taco John’s features signature specials like Taco Tuesday® and everyday value starting at $1, $2 and $3 on the ValuEST Menu. Download the Taco John’s Mobile App and join Bigger Bolder Rewards for free food and exclusive offers today.
About Taco John’s®
Founded in 1969 in Cheyenne, Wyoming, Taco John’s® has been serving bigger. bolder. better. flavors for more than 50 years. Now, Taco John’s operates and franchises nearly 400 restaurants in 23 states – making it one of the largest Mexican quick-service restaurant brands in America. With bold originals like Potato Olés®, Taco John’s knows how to Olé The Day. Taco John’s prides itself on serving generous portions of its signature menu items that are made-to-order using fresh, high-quality ingredients, seasonings and sauces. The brand was listed on Entrepreneur’s “Top Food Franchises of 2023” under the “Mexican Food” category and was recently recognized by QSR Magazine as a “Top 15 Chain Ready to Contend as Fast Food’s Top Players.” Taco John’s is led by CEO Jim Creel, who was named one of “The Most Influential Restaurant CEOs in the Country” by Nation’s Restaurant News in 2022. For more information, visit tacojohns.com and follow Taco John’s on Facebook, Instagram, Twitter and TikTok.
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