Proving return on investment in the security industry can be difficult considering it’s hard to quantify events that don’t occur. However, Rick Crady, director of operations for Project M Worldwide, a McDonald’s franchisee owner, figures the company has already made back the cost to put in a new surveillance system after it discovered three of its store managers stealing large amounts of money, small sums at a time. “Those incidents paid for the entire cost of the three-year lease, so essentially the system is free,” Crady said.
The company integrated a video surveillance system with its point of sale system to audit transactions in its eight franchise stores. Now, Crady and other executives are able to remotely monitor activity in the stores. The system, by DTT Surveillance, overlays the receipt of the transaction over the video footage, allowing owners to see exactly what happened during each transaction.