McDonald’s: Executing The Turnaround Plan
Oak Brook, IL (RestaurantNews.com) During the Company’s investor meeting today, McDonald’s Corporation President and Chief Executive Officer Steve Easterbrook and…
Tag: McDonald’s Corporation
McDonald’s USA Perks Up the Nation With Free Coffee
Second National McCafe Free Coffee Event Kicks Off on Sept. 16 and Culminates on National Coffee Day, Sept. 29 Oak…
Five of the World’s Most Unusual McDonald’s Restaurants
There are about 35,000 McDonald’s restaurants worldwide in more than 100 countries. Bloomberg Ranx takes a look at five of…
McDonald’s Struggles With Millennial Dropoff
McDonald’s might still hold a top position in the fast food industry, but their dominance is starting to slip. The…
McDonald’s Announces New USA President Following Retirement of Jeff Stratton
Oak Brook, IL (RestaurantNews.com) McDonald’s Corporation (NYSE: MCD) today announced Jeff Stratton, 58, McDonald’s USA president, has made the decision…
McDonald’s “Best Of Green” Report Recognizes Environmental Innovations From Around the World
Corporate Employees Identify and Activate Strategic Plans to Help Advance Company Goal of Making a Positive Difference in Society Oak…
McDonald’s ‘Under Siege’ at Home and Abroad
McDonald’s Corp CEO Don Thompson sure could use a break. The head of the world’s biggest restaurant chain, who for…
McDonald’s Could Be Liable for Labor Practices
McDonald’s is coming under intensifying pressure for labor practices at its U.S. restaurants. The National Labor Relations Board said Tuesday…
McDonald’s Franchisees Furious About New Menu Items
McDonald’s franchisees are furious that the company has been rapidly expanding its menu and ramping up promotions like offering two…
McDonald’s Unveils New Mission and Image for Brand Ambassador Ronald McDonald
Oak Brook, IL (RestaurantNews.com) Ronald McDonald, who represents the magic and happiness of the McDonald’s brand, is setting out on…
McD’s CEO: We Have Not Been Affected by Breakfast Competition
McDonald’s says it hasn’t been affected by “recent competitors” in the breakfast space, a comment that was an obvious reference…
McDonald’s USA Perks Up Breakfast With Free McCafe Coffee
Oak Brook, IL (RestaurantNews.com) Wake up and taste the free coffee! McCafe invites coffee drinkers across the U.S. to stop…
McDonald’s Announces Chief Operating Officer Tim Fenton to Retire and Global Management Restructure
Oak Brook, IL (RestaurantNews.com) McDonald’s (NYSE: MCD) President and Chief Executive Officer Don Thompson today announced that Chief Operating Officer…
McDonald’s New Menu Item Test Hints at the Company’s Future Strategy
McDonald’s is slowly moving toward becoming a coffee shop. This might sound ludicrous to those who grew up while eating…
McDonald’s Workers File Multiple Class-Action Lawsuits Alleging Widespread Wage Theft
New York, NY (RestaurantNews.com) Attorneys representing McDonald’s workers in California, Michigan and New York this week filed class action lawsuits…
McDonald’s to expand ‘build your own burger’ trial
McDonald’s plans to expand a test this year that lets people order customized burgers. The world’s biggest hamburger chain began…
McDonald’s eyes extending breakfast hours
McDonald’s is in the early stages of looking at whether it can make breakfast available later in the day. Fans…
McDonald’s seeks ways to lure customers back
McDonald’s is losing customers, as the world’s biggest hamburger chain struggles to attract diners with its higher-priced sandwiches and new…
McDonald’s Tests McD App at 1,000 Stores to Lure Millennials
McDonald’s is testing a mobile application in 1,000 stores as it tries to lure younger diners at a time when…
Chipotle: The One That Got Away From McDonald’s
The Corporate Hall of Shame is wallpapered with press releases from decades of regrettable mergers. It’s time to tack one…
McDonald’s Names Atif Rafiq Chief Digital Officer
Oak Brook, IL (RestaurantNews.com) McDonald’s Corporation (NYSE: MCD) announced today that digital executive Atif Rafiq will join the company in…
McDonald’s Stores Test Loyalty Program
McDonald’s Corp. (MCD) franchisees are rolling out an electronic loyalty program in some U.S. locations as stores seek to attract…