Taco Bell’s Social Sauce: Less Sales, Mas Fun
Go Behind the Brand with Tressie Lieberman, Social and Digital Marketing Director at Taco Bell.
Tag: Taco Bell restaurants
Taco Bell Introduces Quesarito to Food Fans Nationwide
Regional Favorite Burrito and Quesadilla Food Mash-Up Goes Mainstream Following Best Test Market Response Since Doritos® Locos Tacos Irvine, CA …
Taco Bell’s Secret Recipe for New Products
One Saturday morning in January 2013, Heather Mottershaw was at home scrolling through status updates on Facebook when a photo…
Taco Bell Announces Brian Niccol as New CEO Effective January 1, 2015
Irvine, CA (RestaurantNews.com) Taco Bell Corp., a division of Yum! Brands, Inc. (NYSE:YUM), announced today that Brian Niccol will be…
Taco Bell Innovates Inside the Taco Shell for Its New Spicy Chicken Cool Ranch Doritos Locos Tacos
Taco Bell® Extends “Innovation on the Inside” Thematic Across Social Platforms to Support Next Doritos® Locos Tacos Launching Nationally May…
K-MAC Acquires 21 Taco Bells in Oklahoma City
Fort Smith, AR (RestaurantNews.com) K-MAC Holdings Corp., headquartered in Fort Smith, AR, has acquired 21 Taco Bell restaurants from Ricksim,…
Taco Bell Restaurants Rolling out Breakfast Nationwide
The Waffle Taco and A.M. Crunchwrap™ Will Go Nationwide as Part of the Largest Menu Expansion in Taco Bell History…
Taco Bell Embarks on Largest Expansion of Beverage Menu in Company History with Six Unique Flavors
Irvine, CA (RestaurantNews.com) The brand that brought its fans exclusive products like Mtn Dew® Baja Blast™ and Doritos® Locos Tacos…
Fiery Doritos Locos Tacos to Heat up Taco Bell Restaurants August 22
Taco Bell® and Frito-Lay® Continue Successful Cross-Channel Partnership Through Latest Launch Irvine, CA (RestaurantNews.com) After weeks of fans guessing via…
Taco Bell Becomes First Quick Service Restaurant to Discontinue Kid’s Meals and Toys Nationally
Irvine, CA (RestaurantNews.com) Taco Bell® today announced that it will discontinue kid’s meals and toys at its U.S. restaurants, becoming…
Taco Bell reintroduces Beefy Crunch Burrito with Fritos corn chips inside
If the Doritos Locos Tacos are not filling your Taco Bell-chip mashup needs, don’t worry. The chain is reintroducing the…
Inside Taco Bell’s Transformation of the Traditional Taco
The latest flash point in America’s fast food wars and the hottest thing on the counter is not a new…
Taco Bell Growth Plan Poses Challenges
Taco Bell turned in unexpectedly strong sales in 2012, but delivering a second consecutive year of restaurant sales growth will…
Taco Bell’s Cool Ranch Doritos Locos Tacos Available Nationwide Today, March 7
Highly Anticipated, Most Socially Requested Taco Bell Product Launch to be Largest Marketing Campaign in Brand’s History Irvine, CA (RestaurantNews.com) …
Cool Ranch Doritos Locos Tacos to Arrive in Taco Bell Restaurants March 7
Fans Asked For It – and Now Taco Bell’s Most Successful Menu Item Ever Will be Joined by Fan-Favorite Cool…
Taco Bell LIVE MÁS Monday: Free Churros with Any Purchase Today, Feb. 4
Taco Bell’s Super Bowl LIVE MÁS commercial, “Viva Young,” that aired during the second quarter of Super Bowl XXLVII directed…
Taco Bell Releases Full LIVE MÁS Super Bowl XLVII Advertisement Online
Brand Also Reveals Details for Cantina Bell® Super Bowl Pre-Game Commercial ‘LIVE MÁS® Monday’ Offers a Free Churros With Any…
Taco Bell Unveils Details Supporting Its LIVE MÁS Super Bowl XLVII Advertisement
Brand Introduces Super Bowl Commercial’s Main Character Via Online Teaser Spot to Feature fun.’s ‘We Are Young’ Sung in Spanish…
Taco Bell to Activate LIVE MÁS Advertising During Super Bowl XLVII
Quick Service Restaurant Brand Returns to the Big Game for the First Time Since 2010 Irvine, CA (RestaurantNews.com) To officially…
Free Doritos Locos Tacos for America on Oct. 30 from 2-6 P.M. Local Time
Taco Bell® to Serve Millions of Free Doritos® Locos Tacos as Part of Its ‘Steal A Base, Steal A Taco’…
Taco Bell reconnects with younger consumers via mobile
Consumers more often connect chain restaurant Taco Bell with a talking Chihuahua than they do with innovation, says the company’s…
K-MAC Holdings Acquires 25 Taco Bell Restaurants
Fort Smith, Arkansas based K-MAC Holdings Corp. has acquired No Limits, LLC, a Missouri-based Taco Bell franchisee that owns and…