When it comes to cutting back, the rich are learning a little secret the rest of us have always known: fast-food is cheap and good (if not good for you).
Quick service restaurants, such as McDonald’s and Subway, saw a bigger rise in spending by ultra-affluent consumers than any other restaurant type last year, according to the most recent data by American Express Business Insights.
Lori and Santiago Riviere are among those that have recently been turned on to fast-food dining.
They call themselves “dinks” — as in dual income no kids. She’s an attorney, he works in finance and together they make “well over six figures.” Still, she says the recession has changed her mindset about spending.