Domino’s Pizza, Official Pizza of NCAA March Madness, will give fans a chance to follow the advancements, the upsets, the final four and an eventual champion – pizza champion, that is. Domino’s celebrates today’s National Bracket Day by launching its Domino’s Pizza Bracket on Facebook, as well as a special Domino’s NCAA March Madness Pizza Tracker.
Popular Domino’s pizza combinations are the stars of this version of “The Big Dance”– and the bracket-style vote is sure to reveal some tasty competition and surprises. Just the same as in the NCAA Division I Men’s Basketball Championship, you never know who will easily advance, or who is poised to pull off a stunning upset over a more popular, higher-seeded choice.
“Domino’s is very excited for our first taste of NCAA March Madness as the Official Pizza of the NCAA,” said Chris Brandon, Domino’s Pizza spokesperson. “National Bracket Day wouldn’t be complete without pizza, so we have come up with a tournament of our own to be decided by basketball and pizza fans alike.”
The Domino’s Pizza Bracket features each pizza “competitor” seeded based on popularity, and placed in the region appropriate to its toppings. As fans vote, certain pizzas will advance, eventually leading to the crowning of the champion pizza, coinciding with the week of the NCAA Men’s Final Four. The bracket is available for viewing today, and voting will begin on Thursday.
“We are confident that each pizza is ready for the challenge, will play hard and show good sportsmanship,” Brandon said. “But seriously, this is a very cool way to interact with our fans, and we can’t wait to follow the action and see the results.”
In addition, Domino’s fan-favorite Pizza Tracker will also receive a March Madness makeover, including hoops-themed visuals and sound effects that can all be experienced by ordering online at www.dominos.com.
The 2011 NCAA Division I Men’s Basketball Championship tips off in primetime with the NCAA FIRST FOUR on truTV Tuesday, March 15 and Wednesday, March 16 and concludes for the 30th consecutive year on CBS with the FINAL FOUR and national championship game on Saturday, April 2 and Monday, April 4, respectively. For the first time in the tournament’s 73-year history, all of the games will be available live in their entirety across four national television networks: CBS, TBS, TNT and truTV.