Peeps Brand Marshmallow Candies are playing a new role this Easter as star of the “Chillin’ with my Peeps” Sundae at Friendly’s restaurants. This partnership between Peeps maker Just Born and Friendly’s will run for three weeks, from April 4th through Easter Sunday, April 24th.
The “Chillin’ with my Peeps” Sundae will include three scoops of any flavor of Friendly’s ice cream, a choice of three toppings plus whipped topping, and will feature the New Peeps Chocolate Dipped Chick on top. The sundae will be offered in 490 Friendly’s Restaurants. The Sundae will be part of Friendly’s Kid’s Meals that feature a drink, entree and sundae. The “Chillin’ with my Peeps” sundae is free with any level 2 Kid’s Meal or can be upgraded from the level 1 Kid’s Meal sundae for an additional charge.
Brian Bachrach, Senior Brand Manager for Seasonal Brands and New Products at Just Born, commented, “The Peeps Team is excited to partner with Friendly’s, known to all Americans for their delicious food and fantastic desserts. With our new Peeps Chocolate Dipped Chicks, the “Chillin’ with my Peeps” is going to be a hit.”