Philadelphia, PA (RestaurantNews.com) Asad’s Hot Chicken, the Philadelphia-born halal chain widely recognized for serving some of the best crispy chicken and famous fried chicken in the region, continues its strong momentum in 2025 with steady expansion and the successful chain-wide launch of several new menu items, including the highly popular Asad’s mac and cheese.
Since opening its flagship location on Roosevelt Boulevard in July 2022, Asad’s has grown to 12 stores across Pennsylvania and New Jersey, with the most recent addition in Cherry Hill, NJ (April 2025), and plans are underway for a new location in Delaware. The brand has earned a loyal following for its hand-breaded, never-frozen hot and spicy chicken, bold seven-tier spice range (Mild to Reaper), massive tenders, sliders, loaded fries, and some of the best fried chicken deals in the market.
In November 2025, Asad’s rolled out its house-made Asad’s mac and cheese menu chain-wide after a successful test in Norristown and Bensalem. Available plain, loaded with chopped hot and spicy chicken, or as the signature Mac Attack Platter, the creamy side has quickly become a top-selling complement to the brand’s famous fried chicken.
“Our goal has always been simple: deliver the best crispy chicken possible, made fresh every day, 100% zabiha halal, at a price people love,” said Asad Khan, founder of Asad’s Hot Chicken. “Whether someone comes for our classic tenders, loaded fries, or the new Asad’s mac and cheese, they know they’re getting the same bold flavor and quality that put us on the map.”
“Expanding the menu while opening new locations shows we’re listening to our guests without ever compromising what makes Asad’s special,” added Aziz Rahman, CEO of Asad’s Hot Chicken. “From late-night cravings to family meals, we’re building a brand that offers real value and the best crispy chicken experience around.”
All items remain available for dine-in, takeout, delivery via Uber Eats, DoorDash, and Grubhub, and through the Asad’s Hot Chicken mobile app. Most locations operate until 2–3 AM to serve the brand’s dedicated night crowd.
About Asad’s Hot Chicken
Founded in 2022 by Asad Khan, Asad’s Hot Chicken specializes in halal Nashville-style hot chicken tenders and sliders, hand-breaded fresh daily and spiced-to-order at seven heat levels. Known for delivering the best crispy chicken, famous fried chicken, unbeatable fried chicken deals, and new favorites like Asad’s mac and cheese, the brand has become a Philadelphia staple and is rapidly expanding across the tri-state area. For more information, visit AsadsHotChicken.com.
Media Contact:
Asad Khan
Asad’s Hot Chicken
2508 W Main St, Norristown, PA 19403
610-968-2239
sa@asadshotchicken.com