Wendy’s was winning with some of its other innovative menu items, but their classic hamburger was in need of a makeover. The chain has released the results of their burger renovation today. The Dave’s Hot N’ Juicy features a buttered, toasted bun over two fresh beef patties. Crinkle cut pickles were added while mustard was removed.
On The Border is expanding their Club Cantina loyalty rewards program. The casual service Mexican chain added the Key Ring Rewards Card to their program for 150 locations. Developing their smart phone engagement with Key Ring helped the chain capture over 40,000 new members to the loyalty program.
Burger King added new soft serve dessert items to its national menu recently. Vanilla soft serve cones and cups come plain for only 89 cents, and adding toppings like granola, fresh fruit and M&M’s costs an extra dollar. The soft serve will also serve as the basis for higher quality milkshakes and sundaes topped with chocolate or caramel.
CiCi’s Pizza is staying on top through variety and dedication to keeping prices low, but the brand is enlisting the help of two industry insiders to continue to growth. Their new growth initiative began last year and aims to add another 500 stores to the pizza buffet chain within a decade. Clif Geisler was hired as the Director of Operational Systems and Rebecca Stone is the new Senior Director of Food and Beverage.
Pizza Inn plans to expand their innovative fast service brand Pie Five Pizza Co. The company hopes to add 8 new restaurants in the Dallas-Fort Worth area. Within the next two years expansion could bring as many as 15 more stores as well. Franchising for the fast food pizza brand will begin this October in select markets.
TCBy is gearing up to celebrate their 30th anniversary. The celebration begins on September 30th when all customers can get a small cup of frozen yogurt for just $.30 at self-serve locations and $1.30 in traditional ones. The official TCBY Facebook page will also feature give aways for free frozen yogurt and valuable coupons.
Reggie Bush is Pizza Hut’s newest commercial star. The running back is traded for a Pizza Hut $10 deal in the chain’s television ad. The promotional campaign is designed to share the $10 Any Pizza Deal that allows customers to pick any combination of toppings, crust and size options for a flat rate of $10.
Buttermilk Falls Inn + Spa has added the new Henry’s Farm to Table restaurant to turn their bed and breakfast into a full featured resort. The restaurant features a menu based solely around the fresh produce and herbs that the kitchen staff can gather each morning. The menu changes seasonally and is supported by the local farms and food artisans.
Louisville, Kentucky is the latest city to play home to the Dickey’s Barbecue Pit chain. Joe Roberts signed a franchise agreement with the company to develop his first location, which will also be a first for the city. There is one other Dickey’s Pit Barbeque location in Kentucky.