Red Mango, the chain rated #1 for smoothies and frozen yogurt in the country by Zagat, has signed a marketing and sponsorship agreement with Mizzou Sports Properties, the multi-media rights holder for Mizzou Athletics.
In a new sponsorship to deliver healthy meal options to Mizzou student-athletes, Red Mango’s award winning frozen yogurt will now be served in the Sells Family Dining Hall at the Mizzou Athletics Training Complex.
“We’re excited to team up with Red Mango in providing our student-athletes with a product that works so well with their needs. Red Mango yogurt with the natural probiotics, helps support the immune and digestive systems in each athlete – both of which are critical to producing optimal performance. Their yogurt provides our athletes with a healthy, all-natural, low-calorie product that provides calcium and protein without the use of any artificial sweeteners,” said Jana Heitmeyer, director of sports nutrition at Mizzou.
The University of Missouri Athletic Department has 20 sports and competes in the Big 12 conference. This marks the second agreement of this kind for Red Mango and an NCAA Division 1-A athletic program.
Red Mango also provides its signature smoothies to student athletes through the Department of Athletics at Baylor University. These agreements underscore a mission for the food retailer to deliver healthy treats to a larger audience nationwide where demand continues to grow.
“Athletes and our frozen yogurt and smoothies are a natural fit together,” said Dan Kim, founder and chief concept officer of Red Mango. “Because of their intense, competitive lifestyle, they can enjoy the health benefits our yogurt provides in a refreshing format.”
Red Mango offers 100% all-natural nonfat frozen yogurt that features no artificial ingredients or high fructose corn syrup, is sweetened with all-natural zero-calorie Stevia, and contains the natural probiotic GanedenBC30 that helps support a healthy immune and digestive system.
Also honored as the number one quick refreshment chain for “Healthy Options” by Zagat, Red Mango offers over 40 flavors of frozen yogurt, made-to-order fruit and yogurt parfaits, probiotic iced teas, and the company’s successful entry into the smoothie business with more than 20 delicious varieties.
The menu is already a favorite for the community in Columbia, Mo. Earlier this year, Red Mango celebrated the grand opening of its 100th U.S. location at the self-serve store on 1009 E. Broadway.