Dunkin’ Donuts, Boston Red Sox Team Up for Advertising Campaign
Dunkin’ Donuts has recruited an all-star Boston Red Sox lineup to launch a new “What Are You Drinkin’?” campaign that…
Tag: Restaurant Marketing
Social media helps restaurant get off ground
When Dean Slover and his business partners were preparing to open RnR Restaurant and Bar, they debated over whether to…
For Restaurants, Direct Mail Spices Up Marketing Success
According to the United States Post Office, “profitability of [marketing] campaigns [is] increased by as much as 20% when direct…
Restaurant Operators to Get More Social at NRA Show 2011
With eight out of 10 restaurant operators saying social media will be an increasingly important marketing tool, the National Restaurant…
Consumers Serve Up Advice to Restaurants Looking to Increase the Frequency of Their Visits
As the coupon and discount battles continue in the foodservice industry, a new survey conducted by Radius Global Market Research…
Captain D’s Appoints Monte Jump as Executive Vice President of Marketing
Continuing to strengthen and enhance Captain D’s executive team, Phil Greifeld, CEO & President, announced its newest member, Monte Jump,…
How to Use Flyers to Promote Your Restaurant Business
Flyers are a great way to advertise your restaurant without spending a lot of money in the process. In this…
Restaurant finds success in LivingSocial coupons
This recent January was not a good one to be in the restaurant business in downtown Hartford. Heavy snow narrowed…
10 Tips on Restaurant Guerilla Marketing
If you’re restaurant is suffering a financial backlash because your customers are suffering from cabin fever – as most Northern…
Crispin’s Breakup With the King Results in $300 Million Whopper Sacrifice
The seven-year relationship between Burger King and MDC Partners’ CP&B outlasted multiple marketing chiefs, ad-induced franchisee tension and controversial campaigns.…
Social Media Marketing: 5 Restaurants That Get It
You’re an expert chef with a beautiful restaurant, friendly staff and great food. In the past, you’ve successfully managed your…
As Economic Pinch Eases, Concerns Remain for Dining Chains
For months, restaurant chains have felt better about business as customers who cut back to save money began eating out…
Best Practices in Mobile Marketing for Restaurants
Cellit, a leading provider of mobile customer relationship management (CRM) systems for restaurants, retailers and other companies today announced the…
Burger King Corp. Announces Changes to Global Brand Marketing and Operations Structure
Burger King Corp. (BKC) has announced changes to the company’s global brand management and operations function, as well as to its North…
Restaurant discounting a hard habit to break
Location, location, location may be the mantra to live by in real estate, but in the dining out world these…
Restaurant Chain Turns to Employees for Creativity
Many advertisers are using employees in their commercials. Others are sponsoring contests to create commercials. So it should come as…
For restaurants, customer loyalty is all in the cards
Mandi Welch has breakfast with her brother, Matt Tuttle, once a week at Panera Bread on Roosevelt Boulevard. So when…
David&Goliath Wins Multi-Million Dollar Carl’s Jr. and Hardee’s Accounts
David Angelo, Chief Creative Officer of independent agency David&Goliath (www.dng.com), announced today that the LA office has been named agency…
National Restaurant Association Partners with CMSText to Offer Text Message Marketing Solutions to Members
The use of technology has become part of everyday life for consumers, and businesses are adapting marketing strategies to reach…
Brad Hudson Joins Bojangles’ as Alabama Marketing Coordinator
Bojangles’ Famous Chicken and Biscuits is pleased to announce the addition of Brad Hudson to its team. Hired for the…
For Restaurants, Social Media Is About More Than Just Marketing
Social media certainly has its benefits for those who love dining and drinking. From free drinks for Foursquare checkins, to…
Despite tough economy, some restaurants find the recipe for success
Danny Barbarigos, owner of La Tasca Tapas Restaurant in downtown Arlington Heights, was interested when Groupon approached him to offer…