New Orleans-born coffeehouse launches holiday fundraising campaign starting Nov. 1
New Orleans, LA (RestaurantNews.com) In the true spirit of community and compassion, PJ’s Coffee is collaborating with Make-A-Wish® to fulfill a special wish for a child in need.
From Wednesday, Nov. 1 until Sunday, Dec. 31, Make-A-Wish and PJ’s Coffee will raise awareness and funds for children with critical illnesses. Guests will have the opportunity to purchase a “Make-A-Wish Star” in increments of $1, $3 or $5 and sign their name on the star to be taped inside participating PJ’s Coffee locations.
As part of this fundraising effort, Make-A-Wish will bring to life 18-year-old Theresa’s wish to travel from her home in Texas to see snow and the northern lights in Alaska for the first time. Theresa, who has a gastrointestinal disorder, has an energy that shines as glorious and bright as the northern lights themselves.
“The hope and joy of a wish like Theresa’s are one of the most valuable gifts one can give through the power of community — it’s transformational,” said Shelly Millwee, Make-A-Wish Texas Gulf Coast and Louisiana president and CEO. “Together with PJ’s Coffee, we are excited to see our friends and neighbors rally around Theresa, and all of our wish kids, to bring many more wishes like hers to life.”
To learn more about PJ’s Coffee or to find a nearby location, visit pjscoffee.com.
About PJ’s Coffee
Phyllis Jordan, a pioneer in the coffee industry, founded PJ’s Coffee of New Orleans in 1978 and demonstrated that better beans, superior roasting techniques, and pure passion for the art of coffeemaking mattered. In 2008, the company was purchased by New Orleans natives and brothers Paul, Steven, and Scott Ballard. PJ’s Coffee serves a wide variety of hot, iced and frozen coffee beverages using only the best quality Arabica coffee beans, as well as organic tea and fresh breakfast pastries. PJ’s Original Cold Brew™ Ice Coffee is brewed daily using a special cold-drip process that protects the flavor and strength of the beans, while producing a coffee that is two-thirds less acidic – a process and technique developed by its founder and used for more than 45 years at all PJ’s locations. Bags of whole bean coffee and single serve cups of PJ’s Coffee are available for sale in-store and online. With more than 175 operating stores, including four international locations, PJ’s Coffee continues to grow in the U.S. and abroad. For more information, visit pjscoffee.com or follow PJ’s Coffee on Facebook, Instagram or Twitter.
About Make-A-Wish Texas Gulf Coast and Louisiana
Make-A-Wish Texas Gulf Coast and Louisiana is one of 58 chapters throughout the United States and its territories. Since our inception in 1984, we have granted more than 10,800 wishes to local children, and, during fiscal year 2023, we granted 575 wishes—a record for the organization.
Make-A-Wish creates life-changing wishes for children with critical illnesses. Together with generous donors, supporters, staff, and volunteers, Make-A-Wish delivers hope and joy to children and their families when they need it most. Make-A-Wish aims to bring the power of a wish to every child with a critical illness because wish experiences can help improve emotional and physical health.
Make-A-Wish is the No. 1 Most Trusted Nonprofit Operating Locally Across 50 states, per Morning Consult, serving children in every community in the United States and in 50 countries worldwide. Since 1980, more than 550,000 wishes have been granted to children around the world.
Change a local child’s life today at wish.org/texgulf.
About Make-A-Wish®
Make-A-Wish creates life-changing wishes for children with critical illnesses. Founded in Phoenix, Arizona, Make-A-Wish is the #1 most trusted nonprofit operating locally in all 50 states throughout the U.S. Together with generous donors, supporters, staff, and more than 24,000 volunteers across the country, Make-A-Wish delivers hope and joy to children and their families when they need it most. Make-A-Wish aims to bring the power of wishing to every child with a critical illness because wish experiences can help improve emotional and physical health. Since 1980, Make-A-Wish has granted more than 550,000 wishes in 50 countries worldwide, more than 360,000 wishes in the U.S. and its territories alone. For more information about Make-A-Wish America, visit wish.org.
Contact:
Tiffany Martinez
Champion
817-919-6261
tmartinez@championmgt.com
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